Marketing
Manager, LACA Ecosystem Strategy
Overview
At Western Union, we’re more than a trusted name in global payments. We’re moving beyond remittances, beyond cash, and beyond the expectations of our customers.
Our talented teams enable us to transform into a digital-first company, built on the strength of our retail foundation and powered by next-generation payments. All this with the goal of helping people prosper.
Our customers inspire us to push boundaries and create services that make life easier and communities stronger. Wherever you are in the world, we’re committed to shaping the next generation of financial experiences.
Join us as we go beyond and be part of a team that’s redefining what’s possible.
Role Responsibilities:
- Responsible for developing and executing product strategies for ecosystem products in the LACA region such as digital wallets, prepaid cards, etc. Assist in the execution of the WU regional digital strategies through the initiation of new product initiatives and optimization.
- Identify opportunities to improve the user experience based on knowledge and insight extracted from deep customer, market, and industry analysis.
- Identify, research, and explore new sources of growth based on regional customer needs and competitive analyses.
- Assist in the examination of new market opportunities through investigation to identify potential product offerings, strategic alliances, new consumer markets and other opportunities that could drive new growth sources.
- Assist in building business cases for each new opportunity to clearly outline, prioritize and determine overall customer and business impact.
- Assist in the sizing and scoping of each opportunity identified to determine both the short- and long-term opportunities to establish an impactful product roadmap.
- Work hand in hand with other groups within the organization including Business Intelligence, Compliance/Risk, Payments and GTM leads to ensure captured and managed cross functional requirements.
Role Requirements
- 5+ years of experience in consumer facing digital product development and management, preferably in the financial services space.
- Proven track record of experience in core areas of remittances, specifically payments and digital wallet.
- Cross-functional experience with Compliance, Risk, Payments and Design
- Impeccable understanding of data and metrics, exercising high quality, data driven decisioning.
- Strong collaboration skills, able build trust and negotiate with senior teams across functions, including product, design, technology, marketing, compliance, business development and sales, and geographies to build products that delight our global customers.
- Background in managing direct and cross-functional teams.
Work Shift
Western Union values in-person collaboration, problem solving, and ideation whenever possible. We believe this fosters common ways of working and supports how we execute initiatives for our customers. The expectation is to work from the office a minimum of three days a week.
BENEFITS AND OTHER DETAILS
You will also have access to short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few. Please see the benefits below specific to your country. If applicable, additional role-specific benefits will be mentioned during your interview process or in an offer of employment.
Your Mexico specific benefits include:
- Grocery voucher.
- 2 personal days off.
- Savings fund.
- Insurance for Major Medical Expenses, Vision, Dental.
- Online medical insurance 24/7.
- Special days for marriage or concluding an academic degree.
Other Details
We are passionate about honoring our employee's identity and fostering a feeling of belonging. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams while reflecting the communities we serve. We do not discriminate based on race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, following applicable laws.
#LI-Hybrid
Estimated Job Posting End Date:
06-16-2026
This application window is a good-faith estimate of the time that this posting will remain open. This posting will be promptly updated if the deadline is extended or the role is filled.
Our customer is at the heart of everything we do. Learn more:
Apply Today!
About Western Union
Western Union Company is a global leader in cross-border, cross-currency money movement. Our omnichannel platform connects the digital and physical worlds and makes it possible for consumers and businesses to send and receive money and make payments with speed, ease, and reliability. With our global reach, Western Union moves money for better, connecting family, friends and businesses to enable financial inclusion and support economic growth.
Western Union Listens
We hold employee surveys through our employee engagement tool, Western Union Listens, benchmarking our results against global peers. We use the results to continually improve our culture and workplace, and encourage managers to review, discuss, and take action on survey findings with their teams.
In 2024, the employee participation rate reached 84%.
Western Union Game Changers Global Recognition Program
Recognition is a critical link to performance, inclusion, diverse ideas, and fostering a workplace where our employees connect, show their appreciation, and feel valued. At Western Union, our recognition is about moments that matter.
Get to know Western Union
As you read some of our employee stories from around the world, we hope you see yourself reflected in the work we do and the people who make up our diverse team.
