Assistant Manager, Marketing

Assistant Manager, Marketing – Vilnius, Lithuania

Are you a zealous all-around Marketing superstar with a passion for your work? Do you want to unleash your potential in a global Fintech company looking to move money for better?  Join Western Union as an Assistant Manager, Marketing.

Motivated by our values: purpose driven, globally minded, and trustworthy & respectful

We’re a FinTech that’s using insight from customers and colleagues worldwide to improve financial services for families, small businesses, multinational corporations, and non-profit organizations. We’re a team of over 10,000 people spanning 200 countries and territories. We believe when money moves, better things happen.

Relentless pursuit of better

In this role, you will be responsible for the customer lifecycle and loyalty communication thru owned channels globally (email, SMS, app, web). You will develop communication tactics, content and value proposition, A/B test strategy, manage reporting and measurement, contribute to the development of creative guidelines. You will assist in the annual planning to develop and execute marketing communication plans and programs in coordination with other business units. Analyze data on the organization's existing and potential markets, recommend, develop, and implement promising improvements. To be successful you will collaborate across teams and functions, troubleshooting support, and escalation as needed and work on objectives and business impact.

To succeed in this role, you must have a university degree in a relevant field with around 3 years of experience in the Customer Loyalty area and Lifecycle management. You will have excellent knowledge of Customer relationship management (CRM) campaign optimization and performance measurement techniques, strong analytical skills, exceptional communication, and stakeholder management abilities, as well as experience in Messaging Platforms and customer lifecycle management. The ability to manage and prioritize multiple projects and tasks independently is essential. Demonstrated ability to work effectively within and across teams and be comfortable in presenting to senior stakeholders is also needed.

Join us, and let’s connect the world 

Western Union is transforming its business and shaping the financial services sector by driving quality, convenience, and customer service to new levels of excellence. It’s an exciting time for our organization, as the largest cross-border money transfer operator, trusted by millions of consumers around the world. If you’re ready to unleash your potential to help drive change through bottom-up innovation, apply now.

We’re a company on the move, and we want our people to grow and develop. You’ll have plenty of opportunities to learn new skills and build a career, as well as a great salary and benefits package.

We are passionate about our diversity. Our commitment is to provide an inclusive culture that celebrates the unique backgrounds and perspectives of our global teams, while reflecting the communities we serve. We do not discriminate on the basis of race, color, national origin, religion, political affiliation, sex (including pregnancy), sexual orientation, gender identity, age, disability, marital status, or veteran (U.S.) status. The company will provide accommodation to applicants, including those with disabilities, during the recruitment process, in accordance with applicable laws.

The annual gross base salary range is 25,056 – 48,887 EUR. This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive an annual bonus that aligns with individual and company performance. Actual salaries will vary and are based on factors such as a candidate’s qualifications, skills, and competencies. Salary is one component of the Western Union total compensation package, which includes short-term incentives, multiple health insurance options, accident and life insurance, and access to best-in-class development platforms, to name a few! The Recruiter will share other benefits specific to your location and role during the interview process.

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